Towards a white revolution

Living in a village where 80-90% of the 2000 odd inhabitants are agriculturists, Ashok is optimistic towards the green future of Ibrampur.

The youth are also taking to agriculture and dairy farming seriously and not looking for jobs outside Ibrampur. “Around 25 youth have approached us seeking guidance to start their own business. Over 50 families are earning a handsome income with dairy farming. The needy families and widows are offered guidance and help to start some means of livelihood. Next Sunday, on August 28, there will be a cheque distribution programme of TISS GSL CSR dairy project and a demo of preparing green Amrut at PHD guest house in Pernem. Such programmes are a common site in this taluka now. For the 40-50 elderly person we shall soon start ‘Ummid’ day care centre. We are progressing towards an ideal village, all thanks to this angel who arrived in our village five years ago and changed the entire scenario here, “says the sarpanch, crediting Atla BV Reddy for everything.

It was due to Reddy’s initiation that a total of 200 cows, 7 milking machines and 18 biogas units were distributed/constructed for the dairy farmers of ibrampur under the CSR project of Goa Shipyard Ltd (GSL) implemented with the help of TISS (Tata Institute of Social Sciences). “A few more enthusiastic farmers will be given 85 more cows, 20 biogas units and a model vermicompost unit in the area before the company withdraws its CSR funds next year. After a year of basic survey the actual project was implemented in 2012 and by now, more than 50 families have benefited,” briefs Reddy, project manager, TISS GSL CSR projects.


“Reddy’s commitment and dedication has won him a place of hundreds of villagers in Goa whose lives have been touched and transformed. If 100 youth grow 500 tonnes each, the state can produce 50,000 tonne sugarcane easily. With the help of canal water 500 acre land can be brought under irrigation.”

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